Corporate Social Opportunity: 7 Steps to make Corporate Social Responsibility work for your business
Corporate Social Opportunity: 7 Steps to make Corporate Social Responsibility work for your business. By David Grayson and Adrian Hodges.
Published in association with the UK’s Business in the Community, The Prince of Wales International Business Forum and The Conference Board, this is a book about how to improve corporate performance and gain competitive advantage. With examples of 200 companies to illustrate their case, they outline both in theory and practice a seven-step process managers can apply to assess the implications of CSR on their business strategy and identify their own corporate social opportunities. Shipped from the UK.
“… the first book I read on CSR on becoming a minister … it is one of the most important and influential books on corporate responsibility … it cuts through the wooliness.”
Nigel Griffiths, MP, Minister with Responsibility for CSR, UK.