CSR Summit 2005
Australia's Inaugural event in 2005 supported by the Australian Industry Group, explored Australia's business horizon showcasing how and why CSR was the new business driver for success. It featured over 50 specialist speakers including 7 internationals. The program can be found here.
This event seeded two new initiatives to deliver a more robust, profitable and sustainable future for Australia. The One at a Time Foundation was founded by Amanda Little. The Patron is Ray Anderson, the Founder and Chair of Interface Inc who was the Summit's opening key note speaker (refer www.oneatatimefoundation.org.au). There is no silver bullet to address climate change, so One at a Time is dedicated to positive change to reduced our environmental footprint: one person, one business, one community at a time.
Models of Success & Sustainability (MOSS) as an industry body for CSR practioners was also seeded. It was developed by Anne-Maree Huxley in consultation with key Australian stakeholders, with its aim to foster responsible business and corporate sustainability, bring cohesian and collaboration to the industry to maximise efforts. MOSS supports Australian business through education, training, networking and advise to drive sustainability and competitive business success.
The second event in 2006 featured an all Australian line-up and focused on how CSR was delivering profits and a competitive edge for Australian business. The program can be found here. MOSS was formally unveiled at this event and has grown in strength and popularity ever since.
Refer here for an order form for podcasts, vodcasts and presentations for the first two CSR Summits.
Australia's Inaugural CSR Summit, 2005 Hilton Hotel, SYDNEY
In November 2003, a group of change agents from across Australia came together in Tasmania for a Corporate Social Responsibility Leadership Program led by UK CSR specialist Sharon Jackson. After three days of contemplation, discussion and debate, we agreed the best way to create change that all Australians could benefit from was to develop a national Summit on Corporate Social Responsibility.
The team led by Anne-Maree Huxley, envisioned an event that would bring together business, media, government and community to share best practice, debate the issues and explore the emerging challenges and benefits of embedding corporate social responsibility into business strategy. We wanted an event that would demonstrate the business case for CSR and give organisations the tools and resources to become more sustainable.
What was delivered was Australia's Inaugural CSR Summit supported by the Australian Industry Group bringing together over 500 business, government and community representatives across 3 days to explore Australia's business horizon. It showcased how and why CSR was the new business driver for success and featured over 50 specialist speakers including 7 internationals.
This event was to bring about great change and capacity building in the Australian marketplace. It seeded two new initiatives to deliver a more robust, profitable and sustainable future for Australia. The One at a Time Foundation was founded by Amanda Little and Summit Director Anne-Maree Huxley. The Patron was Ray Anderson, the Founder and Chair of Interface Inc who was the Summit's opening key note speaker. There is no silver bullet to address climate change, so One at a Time is dedicated to positive change to reduced our environmental footprint: one person, one business, one community at a time.
The second initiative was Models of Success & Sustainability (MOSS) as an industry body for CSR practioners. It was developed by Anne-Maree Huxley in consultation with key Australian stakeholders, with its aim to foster responsible business and corporate sustainability, bring cohesian and collaboration to the industry to maximise efforts. The rest is history.
So let's look at the event. You can download the program here and either listen to a podcast or view a video below.
This case study is corporate social opportunity at its best, depicting how one man's epiphany can change an entire industry...this story IS the business case for CSR!
Ray Anderson - Founder and Chairman Interface Inc (USA)
As featured in the movie The Corporation, Interface has a goal is to be the first fully sustainable corporation, with a zero foot print by 2020. But to reach its goal, Interface, which operates in 100 countries with more than 5,200 staff, had to completely rethink its business philosophy and redesign its entire production systems and processes globally. This is the vanguard of the future for the industrial world. A must view presentation for all CEOs and Boards. http://www.youtube.com/watch?v=2EGmVp7ZnO8
The Business Case for CSR. How corporate social responsibility is really a corporate social opportunity.
Prof David Grayson OBE - Director Business in the Community (UK); Principal BLU; Director Strategic Rail Authority; Co-Founder - Project North East (UK).
CSR opens the door to an exciting source of creativity and innovation that can lead to corporate social opportunities in the form of innovation in products and services, access to new markets, building new business models (how products are conceived, developed, marketed, distributed, financed, staffed etc) and how opportunities are commercially attractive. David challenges business, and those engaged with business to think about CSR in a very different way.... as an authentic and genuine commitment to environmental and social responsibility, as ethical business practices and a new route to market, one that both sustainable and profitable. http://www.youtube.com/watch?v=uOVlAcnbinc
Download the order form here to purchase books by David Grayson.
CSR from the Brand Perspective. Qantas Spirit of Australia Case Study - Marketing Driven
CSR at it's best.
Martin McKinnon-Former Qantas Marketing Director now CEO Brand Advantage
As the head of Brand Advantage, Martin lead the brand/customer relationship management of many Australian companies such as NAB and Qantas through sport, social and community sponsorship and engagement programs. http://www.youtube.com/watch?v=uHDnD3w3A0c
The Invisible Hand of Exclusion: Diversity Brought to Life.
Tess Finch-Lees - Director of The Global Effectiveness Group (UK).
The concept of "diversity", by its very nature, will mean something different from one country, company and individual, to the next. Effective management of diversity involves the ability to see differences as an opportunity, not a problem, which can be harnessed in a proactive way in order to optimise business benefits. Tess focuses on the pivotal role of leaders i.e. CEO and board of directors, HR, as well as recruitment, marketing and advertising professionals, in actively promoting practices of inclusion. http://www.youtube.com/watch?v=qG1pxo_QGiw
Global Case Study. How BT integrated CSR within the telecommunications industry globally.
Janet Blake - Head of Global CSR, British Telecom (UK), a global services division that concentrates on multi-site organisations which are headquartered in Europe but have global ICT and solutions requirements.
Janet shares how CSR can improve marketplace performance using quantified evidence and examples from BT's experience in both the consumer and business markets. She highlights the challenges of a fast-changing business and explain show to implement global CSR practices whilst maintaining the balance between local and global business needs. BT has some 102,000 people across 49 countries including 90,000 employees in the UK where BT is one of the largest employers.
PROGRAMS FOR CHANGE. Here we take a look at several outstanding programs that are changing lives, helping to rejuvenate our communities and or the environment.
Christine Birchall - CEO Money for Life
Financial stress is the single highest stress factor in today's society. Money for Life is an independent
financial literacy training program for corporations to help employees make informed
decisions about the use and management of their money.
Frank Ryan - CEO Vox Bandicoot developers of Sustainability Street
Sustainability Street looks at individual social responsibility bringing people together in local communities to learn about ecological sustainability and to develop community programs. The programs consistently result in 20-30 per cent reduction in waste, water and energy; extraordinary, locally devised and developed group projects as well as wonderful new connections and friendships with neighbours and other local community groups. The results from such a simple initiative will astound you!
Peter Pychtin - CEO North East Quadrant and Director Live N Learn Foundation.
The Live N Learn Foundation is breaking down the pattern of homelessness and unemployment through an exceptional Public-Private Partnership (PPP) between the Dept. Housing, CFMEU, Youth Accommodation Australia and the corporate sector by providing accommodation, mentoring, education and/or employment to help break the jobless- homelessness cycle that is facing many of today's disadvantaged.
Henry O'Cleary - CEO Greenfleet.
Greenfleet is a not for profit organisation that plants trees to offset emissions for individuals and/or organisations. Originally developed to offset new car emissions, but now providing calculators to help all Australians determine and offset emissions against air travel, car and home emissions. These trees are not harvested, providing support not only to offset greenhouse
gasses, but to reduce salinity, erosion etc, provide support to native animals and leave a legacy for all Australians.
Chris Robb - MD Sporting Spectrum.
Health and well-being can be fun. Sporting Spectrum design and implement events to deliver teamwork, boost staff morale, create networking opportunities and reward employees with a focus on maximising participation, ensuring the activities are suitable for all ages, fitness and interest levels.
WHY CSR is important to Government and Media.
Lord Michael Hastings CBE - Head of CSR for the BBC (UK) Chair Crime Concern, Non-Party-Political Peer House of Lords (UK)
As the Head of CSR for the BBC; Former head of the BBC's Political and Parliamentary Affairs, Policy Consultant to Downing Street on Urban Policy: Commissioner for Racial Equality; Trustee of the National Family and Parenting Institute: Trustee for Volunteering England: Chairman of UK's Crime Concern: Communications Strategy and Policy Advisor to the Metropolitan Police Commissioner and Non Party Political Peer for the House of Lords equips Michael as he shares valuable insights into the importance of media and government leading the CSR agenda. A must attend session for all media, government officials and advisors. http://www.youtube.com/watch?v=avevAbbT6Cc&feature=youtu.be
What is CSR and how do you apply it?
Dr. Leeora Black - MD Australian Centre for Corporate Social Responsibility and James Chisolm - Director and Co-founder ExperiencePoint Inc (Canada).
With the assistance of Canadian developed ExperienceCSR (an award-winning e-learning business simulation that teaches participants to understand the five pillars of CSR), learn how to integrate CSR into strategic planning across an organisation and comprehend the skills and techniques for leading corporate cultural changes. Dr Leeora Blacks Video presentation can be viewed here.
James Chisolms video presentation can be viewed here
Critical Choices. Could a journey into the future transform your organisation?
Tim Longhurst - Project Director - The Futures Foundation
Lessons from the past are not enough any more. Even learning from the present is often too late. It's time to learn from the future - and quickly. There's a growing corporate culture gap between organisations of the past, who were accustomed to making their own decisions behind closed doors and those of the future, who will share their decision-making with more and more stakeholders. Jan will help us explore the future so organisations can leap that corporate culture gap, turning the challenges of tomorrow. http://www.youtube.com/watch?v=vV8l-4Zc4fs
Why and how you gain buy in from the board and senior management and why reporting
is so critical.
Lynette Thornsten - Head of Community and Environment IAG.
As a former CEO of Greenpeace Australia, Director of the Greenpeace International Climate Change Campaign based in Amsterdam and Director of Social Development and Environment for Premiers NSW and now head of Community and Environment for Australia's Largest Insurance Company, Lynette draws on her depth of experience to share how to build a business case and get support and buy in form the board and other key stakeholders. http://www.youtube.com/watch?v=kP-iaGwNK7k&feature=youtu.be
Mastering Authenticity and Rapport.
Gary Wohlman PhD -International Performance Coach and Speaker-Trainer.
In an effort to enhance your communication with stakeholders, International performance coach Gary ?Elijah' Wohlman will give you tips to command attention and compel others to action with your presentations. He will also show you ways to develop ease and confidence, providing you tools to create congruency between your words, gestures and voice. http://www.youtube.com/watch?v=lvapGh2yqCo
PANEL DISCUSSION: You Manage what you measure. Learning's and benefits of measurement and reporting.
Dr Simon Longstaff Executive Director - St James Ethic Centre shared the benefits and learings from the Corporate Responsibility Index which Westpac topped globally this year.
Eric D'Indy - Director of Marketing and Corporate Affairs Mission Australia shared how Mission Australia are working to develop a reporting indices for the NFP Sector within the Corporate Responsibility Index.
Lord Michael Hastings CBE - Head of CSR for the BBC (UK) Chair Crime Concern, Independent Peer House of Lords (UK) shared how significant measurement and reporting has been for a major UK media organisation that has global reach.
Eva Cox- Senior Lecturer, UTS, Faculty Of Humanities and Social Sciences, teaching policy analysis studies, social research methods, gender issues, social planning and community development shared her thoughts on the importance of measuring the culture of an organisation. Eva believes the ways we devise metric and measurement tends to focus on outcomes and products, and neglect the harder-to-quantify questions of organisational culture.
What it takes to create change and how to embed CSR into the DNA of an organisation.
Linda Funnell-Milner - CSR Consultant and Chair of the GRI (Global Reporting Initiative) Initiative Stakeholder Council.
Having developed and implemented complex integrated CSR programs for Lend Lease,
Westpac and now National Australia Bank, Linda shares key learnings. http://www.youtube.com/watch?v=x43UALz2Ugk
PANEL DISCUSSION - How to embed CSR into an organization, facilitated by Linda Funell-Milner. Panelists included Sharon Jackson (UK), Lord Michael Hastings (UK) and Janet Blake (UK) http://www.youtube.com/watch?v=Qs9A_nVtPos&feature=youtu.be
David Sequiera - Creator of ArtBusiness - a facilitated program that opens participants up to new
ways of thinking and operating.
This interactive experiential session will show you that:
- unleashing imagination and inventiveness have no boundaries
- observation, response and perception are the keys to being connected
- ideas are generated through play and experimentation
- creativity is nurtured through learning and practice
MARKETING AND PUBLIC AFFAIRS
How organisations can and should gain media support for CSR programs
Lord Michael Hastings CBE - Head of CSR for the BBC (UK) Chair Crime Concern, Non-Party-Political Peer House of Lords (UK)
Michael shares why it's important for media to lead the charge of corporate responsibility and how to engage them. The BBC are among the first media organisations in the world to provide CSR and TBL reporting. A great podcast for all media and public affairs managers. https://www.youtube.com/watch?v=Po468lEeivY
Increasing market share through diversity
Tess Finch-Lees -Director of The Global Effectiveness Group (UK)
Diversity awareness in advertising and marketing campaigns can make or break a brand. In this practical interactive session, Tess will present her analysis (recently published in Anita Roddick's international business journal) using case studies to illustrate some high profile successes and some costly company failures. An excellent session for advertising and marketing managers. https://www.youtube.com/watch?v=ZY29_bv9Gc0
Effective CSR communications
Dr. Leeora Black -Managing Director Australia Centre for Corporate Social Responsibility
Leeora presents the latest international findings on effective CSR communications. A must attend for all PR, Public Affairs and marketing managers. https://www.youtube.com/watch?v=RQO-8DW0KQg
The Great Debate - Are media really responsible?
Lord Michael Hastings CBE - Head of CSR for the BBC (UK) Chair Crime Concern, Non-Party-Political Peer House of Lordsmand Tess Finch-Lees - Director of The Global Effectiveness Group (UK). Facilitated by Sharon Jackson. Lord Michael Hastings debates for the affirmative.
Tess Finch-Lees debates for the negative. Who do you think will win? https://www.youtube.com/watch?v=c3RtAbQ5dzo
How to build a world class company and international leaders through understanding and managing diversity
Tess Finch-Lees -Director of The Global Effectiveness Group (UK)
As consultant to FTSE 100 companies and previously manager of the Global Diversity Network (a knowledge sharing forum for global heads of diversity including Barclays, BP, Cable and Wireless, Dow Chemicals, HP, Kodak, Philip Morris and Shell), Tess will examine the crucial role of HR processes (eg performance management, defining competencies, recruitment, training and development, employee engagement etc) in promoting a safe, inclusive and productive work environment. https://www.youtube.com/watch?v=-DR_oqgPK28
The greatest challenge of today's employers - recruiting and retaining quality employees
Sharon Jackson - Managing Director Carlton CSR (UK); Associated Faculty Cranfield School of Management (UK)
Sharon addresses how CSR is enabling employers to keep, engage and excite their greatest resource with case studies from around the world. https://www.youtube.com/watch?v=6zEphFq4yhY
Work Life Balance
Michael Traill - Founding CEO Social Ventures Australia
A growing number of employees feel there's a fundamental gap between their work in the corporate world and the world of making a difference to the lives of others. Many want to find a work/life balance and make a genuine contribution to society but don't know where to start. Former executive director of Macquarie Bank's venture capital arm, Michael will present his unique perspective on creating a workplace that is responsive to the work/life balance needs of employees. He will draw on examples of how employees can connect their Hearts to their Heads so they become more inspirational, more visionary and more understanding leaders. https://www.youtube.com/watch?v=6P3soH_3sjw
The benefits of recruiting Indigenous employees
Ms Nicole Pietrucha - Assistant Secretary of the Indigenous Employment Programmes Branch at the Department of Employment & Workplace Relations
The benefits of recruiting Indigenous employees is being realised by an increasing number of private sector organisations. Many recognise that the real incomes and real jobs that companies can provide is critical to increasing the economic independence of Aboriginal and Torres Strait Islander people. The Australian Government can assist your company to meet its future workforce requirements both in the short and long term. Your contribution will provide a way of increasing the economic independence of Indigenous Australians. Case Studies will include Accor and the mining industry. https://www.youtube.com/watch?v=0KnBsDgj5LA
Building stronger communities
Eric D'Indy - Director of Marketing and Corporate Affairs Mission Australia
Navigating New Landscapes between the Not for Profit Sector and Corporate Australia. There is increasing focus on the role of collaborative partnerships between the business and community sectors to address key social issues. Eric discusses how Corporate Social Responsibility has contributed towards the engagement between business and the community sectors, and what the requirements of charities will be within this engagement model going forwards.Will CSR contribute to re-defining the rules of engagement between the community and those two influencial sectors? https://www.youtube.com/watch?v=UkrO5IrZFHI
ECOLOGY and the ENVIRONMENT
Measurement isn't enough.
Dr. Brett Cohen BSc (Chem Eng) PhD (UCT) - Complex Systems and Sustainability, Department of Chemical Engineering, University Sydney.
In this 90 minute interactive session you will learn what to consider in assessing your organisation's performance towards sustainability, how to measure and report your impacts, critically assess the measurement results and use them in strategic planning and decision making. https://www.youtube.com/watch?v=g_mzw3J7trE
How companies can be more Environmentally Sustainable when dealing with waste.
Mark Jacobsen - Director Corporate Recycling, the Green Schools Network and Repeat Products. What happens to waste plastic in Australia? What solutions are there for waste plastic? Mark will share several case studies where Australian companies are getting good mileage from waste management. https://www.youtube.com/watch?v=gCNkj8tHCkA
Environmental Case Study - GELITA Australia.
Cameron Smeal - Environmental Manager GELITA Australia.
GELITA Australia is considered to be the most water efficient gelatine manufacturing plant in the world. They treat all their own waste, producing valuable bi-products to support their agro-forestry / animal feeding programs, making themselves highly sustainable and self sufficient. They hold one of the first "outcomes based" environmental operating licences issued by the Queensland Environmental Protection Agency, is certified to the international standards of ISO9001 (quality systems), HACCP (food safety) and ISO14001 (environmental management). This case study is must attend session for all manufacturing environmental managers. https://www.youtube.com/watch?v=nA9S0ymX5Kg
Environmental Case Study - Interface Inc.
Rob Coombs - President and CEO Interface Asia Pacific.
Industrialism developed in a different world from the one we live in today: fewer people, less material well-being, plentiful natural resources. What emerged was a highly productive, take-make-waste system that assumed infinite resources and infinite sinks for industrial wastes. So what's the solution? Rob will show us in detail how Interface are working to becoming the first sustainable corporation, and eventually a restorative enterprise. https://www.youtube.com/watch?v=X-uQbjIwGp4
The complexities of CSR in IT.
Janet Blake - Head of Global CSR - British Telecom (UK), a global services division that concentrates on multi-site organisations which are headquartered in Europe but have global ICT and solutions requirements.
Janet Blake has responsibilities for a global services division that concentrates on multi-site organisations which are headquartered in Europe but have global ICT and solutions requirements Join Janet as she takes you through case studies and the complexities of CSR in IT. https://www.youtube.com/watch?v=uv5RzlLsu6U
Greening the Supply Chain - approaches to upstream and downstream supply chain management. Matthew Warnken - Projects Director for Warnken Industrial and Social Ecology and Director Wise Briefing Notes.
Increasingly organisations are becoming aware that their impacts are not limited to those that arise directly from immediate operations. In line with the Pareto principle, supply chain impacts beyond the ?factory fence' can account for 80 per cent of all environmental and social impacts. At the same time this creates a powerful opportunity to leverage sustainability outcomes through ?greening the supply chain'. This session explores
- mapping upstream and downstream actors in the supply chain
- identification of impacts related to supply chain elements
- approaches and tools to maximise supply chain opportunities for positive impact. https://www.youtube.com/watch?v=Q2hAxIL5dB8
MEASUREMENT AND REPORTING
The Pros and Woes of Reporting.
Dr Noel Purcell - Group General Manager, Stakeholder Relations.
Dr Purcell will draw on Westpac's experience as a global sustainability leader and take a comprehensive look at the challenges and excitement of sustainability reporting. He will start with the still contested duties of directors to report on issues that materially impact future earnings prospects, and share experiences in seeking a pathway through emerging reporting frameworks. Dr Purcell will also look at the flipside of reporting including the burgeoning requirements of external ratings organisations and the issues of questionnaire fatigue and who's "checking the checkers". Finally he will touch on the key role assurance plays in getting to the heart of what is reported and why. https://www.youtube.com/watch?v=IkySzRN9iqw
How global indexes track the financial performance of leading sustainability-driven companies worldwide.
Francis Grey - Manager of Sustainable Asset Management Research Australia and NZ.
The Dow Jones Sustainability Indexes are the first global indexes tracking the financial performance of the leading sustainability-driven companies worldwide. Based on the cooperation of Dow Jones Indexes, STOXX Limited and SAM they provide asset managers with reliable and objective benchmarks to manage sustainability portfolios. Lean how this attracts investors and ultimately adds to the bottom line. https://www.youtube.com/watch?v=KZZtK0sukE0
The importance of values in driving compliance and risk.
Mike Lotzof - CEO Australasian Compliance Institute.
Case studies and key learnings from the Australasian Compliance Institute. https://www.youtube.com/watch?v=HjqAU9mZBVk
The Corporate Responsibility Index - a management tool in CSR.
Emily Albert - Manager - Corporate Responsibility Index (St James Ethics Centre).
The product of a business-led initiative, the Corporate Responsibility Index (CRI) was developed in response to the call for a reliable and standardised tool to examine how companies are managing, integrating and reporting on their impact on society and the environment, and to enable them to benchmark their performance against their peers. In this session, Emily examines:
- Background: why do we need a measure of corporate responsibility?
- The CRI framework: what is it, how was it developed, and how does it work as a management tool?
- Learnings from the CRI: trends and challenges in corporate responsibility. https://www.youtube.com/watch?v=Wdrz8hfdXv8
Social and Ethical Auditing.
Richard Boele - President of the Social and Ethical Auditing Institute (Australia), an elected Councillor of the Institute of Social and Ethical Accountability (AccountAbility- UK), and is currently Australia's only certified Full Member of the Institute for Social and Ethical AccountAbility (UK). https://www.youtube.com/watch?v=GdJAWMpzj8k
CSR and SME's.
David Grayson OBE, CBE - Director Business in the Community; Principal BLU; Director /strategic Rail Authority, Co-Founder Project North East (UK).
Since December 2001 David has been the part-time Principal of the BLU - the world's first, virtual corporate university for small business development professionals. The BLU has been established by the UK Government's Small Business Service and the Business Link operators. David shares key learning's around responsible business practices for all small to medium enterprises and companies that deal with small to medium enterprises. http://www.youtube.com/watch?v=J57x6awzOFk
Problem solving made easy.
Dr. Ken Hudson - Founder and Director The Idea Centre.
In this final session, participants are shown a new range of practical and effective tools to
help solve problems. Why? Because CSR and sustainability is a journey and managers and
leaders need to think differently - to find new solutions to address the often conflicting demands
of the various stakeholders. These tools can be used by an individual or a group and can be used by anyone at any time for any situation. http://www.youtube.com/watch?v=0StpkHeTSSs